Dapper Labs Drives Engagement with Digital Collectibles on Flow Blockchain
Dapper Labs Achieves Milestones with Digital Collectibles
Dapper Labs, a leader in digital sports and entertainment collectibles, has announced significant achievements and events across its main platforms. From groundbreaking sales on Disney Pinnacle to live Super Bowl integrations with NFL ALL DAY and a high-profile NBA Top Shot event in Los Angeles, the Flow blockchain is proving its power and scale.
Disney Pinnacle: Unprecedented Sales
The debut of the Legendary Edition on Disney Pinnacle by Dapper Labs marked a new milestone, with items selling out instantly and generating a dynamic secondary market.
- Immediate Sell-Out: 40 Legendary Mystery Capsules priced at $499.99 were sold within seconds.
- Record Secondary Market: A unique "Apex" Donald Duck digital pin fetched $7,500 shortly after launch.
- High Volume: Over 16,000 mystery capsules were opened during the initial release.
NFL ALL DAY: Super Bowl LX Integration
As the NFL gears up for the upcoming game, NFL ALL DAY is enhancing fan engagement with exclusive team and player content.
- Key Moments Collection: The "Playoff Icons" drop featuring NFL legends leads into the Super Bowl 60 Collection, allowing fans to own memorable moments shortly after the event.
NBA Top Shot: All-Star 2026 Event in Los Angeles
In anticipation of the 75th NBA All-Star Game, NBA Top Shot is preparing its most extensive on-site and digital activation.
- Collaboration with Baron Davis: A series of VIP events, including a community party, is planned with Baron Davis.
- Unique Burning Auction: Collectors competed in a deflationary event to win a VIP All-Star Package, including exclusive tickets and private sessions with NBA legends.
- Real-Time Moment Minting: The "Top Shot This" program will create digital versions of top moments from the weekend, available to fans within 24 hours.
- Notable Sale: On February 5, 2026, a Legendary Steph Curry Moment was sold for $17,500, setting a new record for NBA Top Shot in 2026.
"Dapper Labs is enhancing cultural landmarks through digital collectibles," said Jacob Eisenberg, Head of Community at Dapper Labs. "Using Flow's capabilities, we provide unique experiences that connect fans with real-world events."
About Dapper Labs
Dapper Labs is behind NBA Top Shot, NFL ALL DAY, and Disney Pinnacle, using blockchain to bring fans closer to beloved brands and shape the future of digital culture.
About Flow
Flow is a rapidly growing layer-one blockchain designed for consumer adoption, supporting millions across sports, entertainment, and digital culture. Home to NBA Top Shot, NFL ALL DAY, and Disney Pinnacle, Flow is focused on scale, usability, and reliability, expanding to support new consumer applications.